Publishing Trendsetter is a production of Market Partners International and Publishing Trends.

Monthly Archives: November 2012

30Nov | '12
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5 Top Publishing News Stories of the Week, 11/26-11/30

By Liz Janetschek | Published: November 30, 2012

Every week we recommend 5 links to publishing news that the young professional should read to feel more informed and connected to what’s going on in the industry. There are only 5, so even if you weren’t able to read a thing all week, these should help keep you in the know.     Simon & Schuster announced the creation of Archway, their own self-publishing unit–to mixed reviews. Amazon Publishing will be hopping across the pond–the company announced the launch of a European division. McGraw Hill Education will be acquired by ... Read more

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28Nov | '12
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The Denver Publishing Institute: A Mile High Education

By Shannon Kobran | Published: November 28, 2012

  As I mentioned in my last article, I have wanted to work in publishing since I was 12 years old. In college, after my very first English methods class, my professor dragged me into her office, sat me down, and asked me what I wanted to do after graduation. “I want to be an editor,” I said, with confidence. And so we began to plan out the rest of my life. Along with a list of classes to take, extracurriculars to join, and department alumni to contact, I was ... Read more

2 Comments | Category: Professional Paths | Tags: , , , , , , , , , , , , , , , , , , , , ,

26Nov | '12
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5 Top Publishing News Stories of the Week, 11/19-11/23

By Liz Janetschek | Published: November 26, 2012

Every week we recommend 5 links to publishing news that the young professional should read to feel more informed and connected to what’s going on in the industry. There are only 5, so even if you weren’t able to read a thing all week, these should help keep you in the know.   Just as we’ve finally become accustomed to saying ‘Penguin Random House’, News Corp. and CBS appear to be in early talks about merging their subsidiaries HarperCollins and Simon & Schuster. Apple was granted a patent this week ... Read more

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20Nov | '12
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Profiles in Publishing: Richard L. Simon and Max Schuster

By Liz Janetschek | Published: November 20, 2012

Names: Richard L. Simon, Max Schuster Publisher Associated With: Simon & Schuster Claim to Fame: Richard Simon’s aunt noted that it was frustrating to wait until Sunday for crossword puzzles–there were no book-length collections of them available at that time. Simon and his business partner, Max Schuster cornered an untapped area of the market for gaming books, publishing the first editions of Coue, Bananas, Mah Jong, and the 1st crossword puzzle book. Simon and Schuster also originated the ideas for returning unsold copies of books to publishers for credit, and founded Pocket Books, the first ... Read more

0 Comments | Category: Industry Insight | Tags: , , , , , , , , , , , , , , , ,

16Nov | '12
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5 Top Publishing News Stories of the Week, 11/12-11/16

By Liz Janetschek | Published: November 16, 2012

Every week we recommend 5 links to publishing news that the young professional should read to feel more informed and connected to what’s going on in the industry. There are only 5, so even if you weren’t able to read a thing all week, these should help keep you in the know.   The biggest US book party of the year, the National Book Awards, was held on November 14. The complete list of winners can be found here. There’s some hope for print media, yet: a survey released this week found ... Read more

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13Nov | '12
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Profiles in Publishing: Maxwell Perkins

By Liz Janetschek | Published: November 13, 2012

Welcome to Publishing Trendsetter’s newest feature, Profiles in Publishing! Though we almost always look to the current & future situations of the publishing industry to better understand how to adapt to changes within it, it is important to acknowledge the rich (and almost always entertaining) past of this inspiring business. We’ll share some of the most influential figures in the business, and we start with one of the most famous editors of all time. Name: Maxwell Perkins Birthdate/Place: September 20, 1884, New York City Publisher Associated With: Scribner’s Claim to Fame: Often ... Read more

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12Nov | '12
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Publishing Lingo, Then and Now

By LauraL | Published: November 12, 2012

Every industry pretty much needs its own dictionary.  I have a friend in nursing, who, when talking about her job, could be speaking another language to me as far as I know. And the military is infamous for all its acronyms. Publishing is the same way–it can take several years to really become comfortable with all the new words. Interestingly, though, even though book professionals largely use the same words they’ve always used, the meanings of a lot of those words have changed in the past few years–along with publishing ... Read more

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Lexicon

XML

By Liz Janetschek | Published: November 9, 2012

XML is a digital markup language designed to transport and store data, with focus on what data means. It differs from HTML, which was designed to display data, with focus on how data looks. A more complete look at the nature of XML can be found here.

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Lexicon

ONIX

By Liz Janetschek | Published: November 9, 2012

Online information exchange, refers to use of xml formats within the book trade. ONIX feeds are essentially used to carry metadata and all other relevant information that allows exchange of books and book information online. Eg.: an ONIX feed helps a publisher communicate essential information such as author name, pricing, and page count to Amazon, which in turn lists the information on a book’s buy page online.

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9Nov | '12
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5 Top Publishing News Stories of the Week, 11/5-11/9

By Liz Janetschek | Published: November 9, 2012

Every week we recommend 5 links to publishing news that the young professional should read to feel more informed and connected to what’s going on in the industry. There are only 5, so even if you weren’t able to read a thing all week, these should help keep you in the know.     Amazon experienced major technical glitches on Nov. 8, with almost all the ‘buy’ buttons for the Big 6 publishers rendered non-functional. No matter how you voted Tuesday, you’ve got to admit that this will be good…President ... Read more

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