Publishing Trendsetter is a production of Market Partners International and Publishing Trends.

Author Archives: Moè Nakayama

BEA Basics for 2015

It’s spring. It’s May. It’s BEA! BookExpo America, the annual trade fair for the North American book industry, is coming once again to the Javits Center in New York City. Running from May 27 to May 29, BEA 2015 promises three busy days full of exchange, expertise, and excitement. Two big changes set this year’s BEA apart. First, the exhibit hall is opening on the same day as the conference. This “compact” scheduling should prove more convenient for attendees, event director Steve Rosato explained to Publishers Weekly. Second, BookCon has […]

For What It’s Worth: Fixed Book Price in Foreign Book Markets

Earlier this year, France made publishing news headlines when its court ruled ebook subscription services like Kindle Unlimited illegal. The law cited was the Lang Law, which gives publishers the exclusive right to set the price of a book. Retailers are not allowed to discount more than 5 percent from this set price. You may be thinking, A measly 5 percent? Here in the United States, we’re used to seeing 50 percent or more slashed off our books. Price fixing in general is regarded as suspect and is, in fact, […]

Not There Yet: The New “New Adult” Genre

Genres shape our reading habits, but their exact boundaries have always eluded us. Genres are “inherently confusing and complex,” as one New Yorker article put it, and that couldn’t be more true than in the case of a new and in-the-making genre called New Adult. New Adult is a genre of fiction. It features protagonists between ages 18 and 25 (some say 26), usually in college or at their first job. New Adult picks up where Young Adult leaves off. In the words of bestselling author Cora Carmack, “Young Adult […]