Publishing Trendsetter is a production of Market Partners International and Publishing Trends.

Category Archives: Industry Insight

Updates and all the basics on book biz.

Life in Christian Publishing

Where I come from, everyone recognizes the big names in Christian publishing. By the age of eleven, I could differentiate between companies based on the logos that filled my church library, and by seventeen, I knew which of those logos I wanted on my future business card. I have a stack of those business cards now, that familiar logo embossed proudly next to my name. While I’m no longer starstruck by my childish perception of my company, I do have the opportunity to work on content in which I deeply […]

Survey results: Where Do Publishing Professionals Get Their Books?

Editor’s note: This post can also be found on our parent site, Publishing Trends. Codex’s recent reader poll shows that the Amazon-Hachette contract negotiations may be having an impact on the way the average consumer purchases books. According to Codex, 39% of their respondents are aware of the ongoing negotiations between Amazon and Hachette, and there has been a decline in consumers buying books from Amazon at a rate of 7.5%. Since publishing professionals are not quite the average book consumer, Publishing Trends conducted a quick, informal survey on where publishing professionals get their books […]

Survey: Where Do You Get Your Books?

At Market Partners International, we get books mailed to us from friends in the industry, we have holds at the library, and attend book events, and buy signed copies. We just love to read. If you work in publishing, we’re willing to make an assumption that you like to read, too. You’ve probably got a to-read pile that’s up to your ceiling, or an ereader that’s almost maxed out on space. Or both!  But where do your books come from? If you work in the publishing industry, we invite you to […]

Book Jobs Not by the Book: Alana Heiss, Partnerships and Content at Oyster

Alana Heiss works on Partnerships & Content at Oyster in New York. After studying literature and philosophy at NYU, she oversaw sales and marketing into Europe for HarperCollins, then moved on to Taschen to manage sales across the east coast of the US. She’s been at Oyster since the app launched in September 2013.  Editor’s note: This interview was conducted via Derris, the PR company Oyster employs for their public relations. ***** What was your first exposure to the book business and what were the most important things you gained […]

Top 5 Publishing News Stories 6/30-7/4

Every week we recommend 5 publishing news stories that young book professionals should read to feel more connected to what’s going on in the industry. There are only 5, so even if you weren’t able to read a thing all week, these should help keep you in the know. World Book Night US announced that it is ceasing operations due to high costs. French Lawmakers passed what’s being dubbed “The Anti-Amazon Law” which forbids online booksellers to provide discounts higher than 5% to be combined with free shipping. Barnes & Noble CEO, Mitchell S. Klipper […]

For the Love of Lit Mags

If you were to ask me to pinpoint when exactly my career in publishing and writing started, I would immediately think of a very specific room of my high school. Every day at lunch, that English classroom would turn into a small publishing house where my peers and I would read poems and short stories written by our peers and brainstorm how to collect those works into one book. I would play around with page layouts in InDesign and look at art submissions and fundraise so that we could successfully […]

MFA vs. NYC vs. A Trendsetter Roundtable

When MFA vs. NYC (n+1/Faber and Faber, 2014) first was published, it ruffled some feathers, probably because of the subtitle: The Two Cultures of American Fiction. The collection of essays featured insights from authors who have completed MFAs, those who have not, and pieces from those who work inside the publishing industry. How do these stories stack up? And do MFA graduates and NYC writers really comprise “the two cultures of American fiction?” Your Publishing Trendsetter editors, Kimberly, and Samantha sat down and discussed the book with Livia Nelson, former Trendsetter intern […]

Small Press, Not Small Time: A Look at Young People in Small, Indie Publishers

Both Graywolf Press and Little, Brown published books that received Pulitzer Prizes this year. Little, Brown posted a photo of their staff celebration: a seemingly endless sea of glasses of red wine. While there wasn’t any photographic evidence, I imagine Graywolf celebrated similarly. Though, if there had been a photo, there would have only been 12 glasses of wine. Small presses are just that, small. While the likes of Penguin Random House or HarperCollins can claim thousands of employees and the title of one of the “Big” Five, small presses […]

A Publishing Career by the Books: Reading My Mistake, Hothouse, and Lord of Publishing

All too often I read articles proclaiming “the death of the novel,” “the death of the book,” or other such dread-inducing pronouncements. But everything that dies was once alive, and given the tremendous (and unsuccessful) effort to declare books dead, they must currently be wide-eyed, scratching out holes in their coffins, wriggling up through the still-loose dirt. I’ve seen that the undertakers and gravediggers are often those who remain rooted in the pre-digital past. I recently read three books by or about established publishing veterans, at the summits of their […]

Rise to the Top: Quotable Wisdom from Successful Women in Publishing

One of my favorite panels at Book Expo America this year was put on by the Women’s Media Group called “New Success Tracks for Women, Publishing Careers in a Time of Change.” It hosted 4 female industry heavyweights and asked them questions about rising to the top. The panelists were Jane Friedman, CEO and Co-Founder, Open Road Integrated Media; Janet Goldstein, SVP, Editorial Director, National Geographic Books; Libby McGuire, SVP, Publisher, Ballantine, Bantam, Dell; and Tina Weiner, Director, Yale Publishing Course, moderated by Jane von Mehren, Literary Agent, Zachary Shuster Harmsworth.  Unsurprisingly, these […]