Publishing Trendsetter is a production of Market Partners International and Publishing Trends.

Category Archives: Industry Insight

Updates and all the basics on book biz.

Keeping the Conversation Going: Minorities in Publishing Podcast

Unsurprisingly, the internet is home to lots of publishing blogs. Some focus on trends, some news, some a smattering of publishing ephemera, and some a mix of all of the above. But few websites are dedicated to providing the industry with the reality check it needs. Jenn Baker and Bev Rivero started Minorities in Publishing as a blog and podcast series to get the conversation really started, and to keep itmoving, regarding the lack of minorities on publishing. The podcast is available for free on their Tumblr, and you can also find […]

Event Recap: Happy Birthday, Margaret Atwood at 92Y

“Fewer than ten, but more than six,” is how many 75th birthday party events Margaret Atwood has had in the last few months.  The event at 92Y was one of the last and featured speeches from The Night Circus author Erin Morgenstern, author and Terrible Minds blogger Chuck Wendig, Magicians Trilogy author Lev Grossman, and surprise guest The Ocean at the End of the Lane author Neil Gaiman. Margaret Atwood, whose birthday is actually November 18th, is one of the literary staples of the publishing world and will probably remain […]

Fanfiction and Fandoms: A Primer, A History

This article was originally published on our parent site for the book publishing industry, Publishing Trends.  * * * The Magicians Trilogy author Lev Grossman in his 2011 Time article summarized the mentality surrounding fanfiction in mainstream culture as “what literature might look like if it were reinvented from scratch after a nuclear apocalypse by a band of brilliant pop-culture junkies trapped in a sealed bunker.” Now don’t get Grossman wrong—he is pro-fanfiction, but he also acknowledges that to outsiders, it’s an odd world of what some might call extremists. Despite […]

Top 5 Publishing News Stories 10/27-10/31

Every week we recommend 5 publishing news stories that young book professionals should read to feel more connected to what’s going on in the industry. There are only 5, so even if you weren’t able to read a thing all week, these should help keep you in the know. Sony is developing a new DRM that would allow the sale of used ebooks. Doubleday and Vintage Books announced the launch of a new imprint with movie company Blumhouse Productions. Here are the highlights from Literary Agent Andrew Wylie’s keynote address at the International Festival of […]

“Will Amazon Lead Us to the Golden Age of Books?”: A Panel Event

What do you get when you put an author, an executive editor, a bookstore owner, and a radio host into a room together and ask them about Amazon’s influence on the book publishing industry?  Hosts New America Foundation NYC and Slate’s Future Tense gave people a chance to find out last night with the “Will Amazon Lead Us to the Golden Age of Books?” panel event. The panelists dove right into discussing Amazon’s influence on the book industry and its even larger influence on getting everyone involved in discussing the book […]

Adventures in Grown Up Reads for Young Adults

Editor’s note: This post was also featured on our parent site, Publishing Trends. When someone says “YA” the assumption is he or she is referring to YA fiction. It might be time to retire that assumption. There’s a new(ish) YA in town: young adult nonfiction adaptations. This is a genre of young adult books adapted from books written for an adult audience. We’re certainly not the first to notice this phenomenon, The New York Times, The Awl, and Stacked Books have all covered it. But the question remains, why is […]

Digital, Digital, Get Down: Insights from Attending the YPG Digital: Innovative Imprints Panel

“Who here works specifically in a digital area of publishing?” panel moderator Carly Hoogendyk’s question was met with a smattering of raised hands in the crowded Random House conference room. “Who doesn’t deal with digital properties?” About the same number of people raised their hands, a number nowhere close to the majority of young publishing employees gathered on Wednesday, October 23rd for the YPG Digital: Innovative Imprints panel hosted by Young to Publishing Group . The answers were indicative of how many young publishing employees work in a sector of traditional publishing […]

Libraries and Licensing

This article was originally published on our parent site for the book publishing industry, Publishing Trends.  * * * With the ever-increasing importance of libraries as a way readers can discover new authors and books, and the growing popularity of digital access, we thought it was time to post a comprehensive update on libraries and ebook licensing. It’s important to recognize that the large majority of libraries license, rather than buy, their ebooks.  This is a critical difference, because in licensing contracts, the first sale doctrine does not apply. For those […]

Edelweiss, Edelweiss, Every Morning You Greet Me

While I titled this post with the Sound of Music song in mind, the purpose of it is to introduce you to a different Edelweiss than the song or the flower that inspired it. The Edelweiss we care about in the publishing world is a magical (read: free) online catalog that I only found out about a week ago, despite interning and working in publishing for the past two plus years. Shame on me. According to the website, Edelweiss “allows reps, publicists, or other authorized persons in a publishing house […]

NYC Bookternet IRL: Brooklyn Book Festival

On Sunday, my roommate Katie and I went to the 9th Annual Brooklyn Book Festival, which was our first book festival ever. We knew there was no way I’d be able to do everything on my to-do list, but also we knew I’d have to give it my best shot. The numbers weren’t on our side, a fact that I blame largely on the deficiencies of time travel research. We had 8 hours – minus breaks for the bathroom, coffee, and food – to visit approximately 930 booths and attend […]