Publishing Trendsetter is a production of Market Partners International and Publishing Trends.

Tag Archives: authors

3May | '13
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5 Top Publishing News Stories of the Week: 4/29 – 5/3

By Elisabeth Watson | Published: May 3, 2013

Every week we recommend 5 links to publishing news that the young professional should read to feel more connected to what’s going on in the industry. There are only 5, so even if you weren’t able to read a thing all week, these should help keep you in the know. **** A little bit of closure (or at least settlement) for Macmillan, that underdog of the Big 6′s battle with the DOJ. Simon & Schuster turns out to be a comeback kid: despite ongoing strife with B&N, they pulled up their profits ... Read more

0 Comments | Category: Book Biz Now | Tags: , , , , , , , , , , , , , , , ,

15Apr | '13
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Young Authors Give Back Tour: The [Give] Backstory

By Elisabeth Watson | Published: April 15, 2013

Four young authors who are stoked about mentorship, going on a road trip to pay it forward. As soon as we caught wind of the Young Authors Give Back tour, we knew we had to invite them to share their two cents on Trendsetter. Here, Kat, Erin, Sarah, and Susan talk about how they hatched a plan not only to spend quality time with each other and their readers, but also to mentor other young writers and to make book business feel more like a community–a welcoming one, at that.    ... Read more

0 Comments | Category: Professional Paths | Tags: , , , , , , , , , , , , ,

10Apr | '13
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What is the Long Tail of Publishing?

By Kate McKenzie | Published: April 10, 2013

If you were to graph a retail environment where a large number of different items are sold in relatively small quantities each, you’d get something like this:   See the “long tail” tapering off to the right? In bookselling, a profitable industry has grown from the availability of so many unique titles. All these titles are represented on the right side of the graph: the realm of self-publishing, print-on-demand, backlists, zines, and niche-interest blogs. If you’ve been in book business for fewer than 10 years, a Long Tail-driven business is ... Read more

0 Comments | Category: Industry Insight | Tags: , , , , , , ,

25Mar | '13
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Book Jobs Not by the Book: Rachel Waxman, Author Publicity

By Elisabeth Watson | Published: March 25, 2013

Although she now has a fulltime job, Rachel Waxman’s story of starting her career outside of NYC and of using freelance work to find her ideal niche in book business is the sort of story we always like to hear. Rachel is a Kansas City native and a graduate of Northwestern University, where she did not study English or creative writing. She currently works for Lucinda Literary, a New York-based author marketing and publicity agency. She is also a writer, and her first book, The Crickhowell School for the Muses, will be published in ... Read more

0 Comments | Category: Professional Paths | Tags: , , , , , , , ,

22Feb | '13
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5 Top Publishing News Stories of the Week: 2/18 – 2/22

By Marnise Tucker | Published: February 22, 2013

Every week we recommend 5 links to publishing news that the young professional should read to feel more connected to what’s going on in the industry. There are only 5, so even if you weren’t able to read a thing all week, these should help keep you in the know. This time, the Big 6 and Amazon are sitting in the same hot-seat: 3 indie bookstores have brought a lawsuit, alleging DRM as an unfair business practice. Grand Central Publishing announced expansion of Romance imprint Forever and e-book counterpart Forever Yours  to upwards of ... Read more

2 Comments | Category: Book Biz Now | Tags: , , , , , , , , , , , , , , ,

10Aug | '12
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5 Top Publishing News Stories, Week of 8/6-8/10

By Elisabeth Watson | Published: August 10, 2012

Every week we recommend 5 links to publishing news that the young professional should read to feel more informed and connected to what’s going on in the industry. There are only 5, so even if you weren’t able to read a thing all week, these should help keep you in the know.     Last week, Fifty Shades had sold more copies than any other in the history of Amazon.co.uk. As of this week, it’s sold more than any other book sold in the UK ever. Period. Speaking of Amazon (and when ... Read more

0 Comments | Category: Book Biz Now | Tags: , , , , , , , , , , , , , ,

3Aug | '12
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5 Top Publishing News Stories, Week of 7/30-8/2

By Elisabeth Watson | Published: August 3, 2012

Every week we recommend 5 links to publishing news that the young professional should read to feel more informed and connected to what’s going on in the industry. There are only 5, so even if you weren’t able to read a thing all week, these should help keep you in the know.     This week’s Book-Biz Bad Boy (and not many weeks have those) is undisputably Jonah Lehrer, author of Imagine. First, he admits to fabricating Bob Dylan quotes, then he resigns from The New Yorker, and THEN Houghton Mifflin Harcourt ... Read more

0 Comments | Category: Book Biz Now | Tags: , , , , , , , , , , , , , , , , , ,

27Jul | '12
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5 Top Publishing News Stories, Week of 7/23-7/27

By Elisabeth Watson | Published: July 27, 2012

Every week we recommend 5 links to publishing news that the young professional should read to feel more informed and connected to what’s going on in the industry. There are only 5, so even if you weren’t able to read a thing all week, these should help keep you in the know.     The DOJ has read all your letters, and is not impressed…enough to change its mind about anything much. Remember when Tor/Forge said they were going to make their ebooks DRM-free? Those crazy kids have actually gone ... Read more

0 Comments | Category: Book Biz Now | Tags: , , , , , , , , , , ,

20Jul | '12
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Trendsetters’ Book-Biz Essential Reading, Week of 7/16-7/20

By Elisabeth Watson | Published: July 20, 2012

Every week we recommend 5 links that the young book professional should read to feel more informed and connected to what’s going on in the industry. There are only 5, so even if you weren’t able to read a thing all week, these should help keep you in the know.   Has “The Man” (dressed as a Penguin) got his hands on Indie Publishing? Penguin (Pearson) buys Author Solutions. Spain raises its ebook taxes in a major way: say hello to 21% VAT. All is NOT fair in Love and ... Read more

0 Comments | Category: Book Biz Now | Tags: , , , , , , , , , , , ,

18Jul | '12
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Becoming a Literary Agent…Eventually

By Lisa Vanterpool | Published: July 18, 2012

Publishing Trendsetter is thrilled to welcome Lisa Vanterpool as a regular contributor–and our first international correspondent, at that. She first joined us as a guest contributor during the London Book Fair, sharing observations that are a must-read for any young professional, no matter where in the world you’re attending book fairs. Lisa left the US to get her MA in Publishing at Kingston University – London, and says she “hasn’t looked back since.” Here’s looking forward to vicariously sharing her adventures. **** Before I even handed in my final paper for ... Read more

3 Comments | Category: Professional Paths | Tags: , , , , ,