Publishing Trendsetter is a production of Market Partners International and Publishing Trends.

Tag Archives: digital

Digital, Digital, Get Down: Insights from Attending the YPG Digital: Innovative Imprints Panel

“Who here works specifically in a digital area of publishing?” panel moderator Carly Hoogendyk’s question was met with a smattering of raised hands in the crowded Random House conference room. “Who doesn’t deal with digital properties?” About the same number of people raised their hands, a number nowhere close to the majority of young publishing employees gathered on Wednesday, October 23rd for the YPG Digital: Innovative Imprints panel hosted by Young to Publishing Group . The answers were indicative of how many young publishing employees work in a sector of traditional publishing […]

StoryDrive 2012 at the Frankfurt Book Fair: Digital Advances Made (a bit more) Easy

Authors, publishers, agents, executives, marketers, publicists, designers, you name it–everyone in the publishing world is gearing up for the Frankfurt Book Fair. The annual event is a gathering where all aspects of the book are showcased and explored–the making of, the selling of, the appeal of, the history of, the future of. Frankfurt’s Digital Initiative, SPARKS, is sponsoring StoryDrive 2012, a ‘trend show’ and ‘market place’ of crossmedia design. The Frankfurt Book Fair began StoryDrive in 2010, to what Publisher’s Weekly described as, “anemic” crowds who gathered to see admittedly […]

What the Next Generation Thinks: A BEA Panel

In one of the final education events of BookExpo America 2012, two past and two current participants in NYU’s Masters in Publishing joined a panel to discuss the subject of “What The Next Generation Thinks: New Voices In Publishing Speak Out.” The panel was moderated by Andrea Chambers, Director of the Center for Publishing at NYU-SCPS, and despite Thursday being the day when most people start to disappear from BEA before the morning’s even out, the seminar room boasted a healthy crowd. The two students currently enrolled in the program […]

How to Get a Job in Publishing That ISN’T in New York

How can you get a virtual foot in the publishing door from a thousand miles away? According to Jeremy Soldevilla: Make like an author and build a platform. **** Publishing has always been a difficult industry to land that first job in—almost as hard as it has been for a new writer to get published. But in the past few years, thanks to technology, that’s changing. A young person with skills, energy, and passion has many more opportunities than ever before to jump into the industry. Traditional publishers have historically been […]