Publishing Trendsetter is a production of Market Partners International and Publishing Trends.

Tag Archives: Facebook

Branding by Video

Editor’s note: This post also appears on our host site, Publishing Trends.  It turns out Simon & Schuster, who has been gaining press attention with the release of its “Behind the Book” video series, isn’t the only publishing company that’s been building its video cache. We’ve decided to gather a few together for viewing. Here’s a little background in case you missed it: S&S uploaded 5 videos of book editors giving details on how certain titles came to be as a start to their series last week. S&S Executive VP and Chief […]

Young Innovators: Book Entrepreneurs Under 30

When it comes to changes in the business world, many young people have been at the helm of the revolution: Mark Zuckerberg became a billionaire at the age of 23 for Facebook; Matt Mullenweg began WordPress at 19; Tavi Gevinson became a preteen sensation because of her blog Style Rookie. While the next young entrepreneur extraordinaire is yet to be discovered, there are some hopefuls from the book industry who are working to change book business as we know it. But how does a budding entrepreneur take his or her idea and make it reality? There are many challenges that come […]

Author Perspectives Podcast: Laura Joh Rowland

Laura Joh Rowland author photo for The Shogun's Daughter

Join Lena Morris for an interview with Japanese historic fiction writer Laura Joh Rowland. The former quality engineer with Lockheed Martin at NASA discusses her transition from the scientific field to creative arts, the changing book industry with digitization, and what it’s like to write for such a specific niche. Laura’s new book, The Shogun’s Daughter, will be released this September. She is also working on her next book, number 18 in the series, The Iris Fan, which will release next year. You can visit her website at www.laurajohrowland.com or like her on […]

Book Jobs Not by the Book: Chelsea Langford, Editorial Assistant at Kirkus

Chelsea_Langford

Chelsea Langford grew up in Danbury, Conn., before moving to New York to attend NYU. She graduated Magna Cum Laude with a degree in English and creative writing. She’s interned at a literary agency, a literary magazine, and at HarperCollins Publishers. Currently, she’s the editorial assistant at Kirkus Reviews, where she also writes feature articles. ***** What was your first exposure to book business and what were the most important things you gained from it? My first exposure to the book business was through an internship with Brick House Literary […]

Author Perspectives Podcast: Michael F. Stewart

nightcircus-57

Join Lena Morris for an interview with Michael F. Stewart, author of YA urban fantasy, graphic novels, and other titles, such as Assured Destruction. He dropped by our office during his visit to New York City for ThrillerFest. Mike discusses the advantages and challenges in self-publishing, utilizing transmedia to create a world around his stories, and how he sees the industry will change with the development of social reading technologies like Readmill or BookShout. You can follow him on Twitter @MichaelFStewart.

Book Jobs Not by the Book: Dana Trocker, Speakers Bureau Relations Coordinator

Dana Trocker

From working in a Book Publishing program through her college in Oregon, Dana Trocker is now a Speakers Bureau Relations Coordinator for Macmillan. At a time when digital networking is so prevalent, Trocker says nothing compares to personal interaction with clients. ***** What was your first exposure to book business (internship or first job) and what were the most important things you gained from it? My first “book job” was working at Ooligan Press, the independent publisher affiliated with the Masters in Book Publishing program at Portland State University in Oregon. […]

5 Top Publishing News Stories of the Week: 1/21-1/25

Every week we recommend 5 links to publishing news that the young professional should read to feel more informed and connected to what’s going on in the industry. There are only 5, so even if you weren’t able to read a thing all week, these should help keep you in the know.   Kindle tackles Kobo on its home turf, launching in Canada this week. On its publishing side, Amazon has unleashed two new children’s imprints, Two Lions and Skyscape. Books and coffee: a beautiful combination. The American Library Association’s […]