Publishing Trendsetter is a production of Market Partners International and Publishing Trends.

Tag Archives: ICv2

Boom! Pow! Ka-Ching!: Sales of Digital Comics and Graphic Novels

This article was originally published on our parent site for the book publishing industry, Publishing Trends.  * * * Comics and graphic novels have been having a good run lately. Comichron and ICv2 – respectively, a database and journal covering the industry – estimate that, in 2015, total domestic sales reached a record of $1.03 billion. In their joint report, they note that in 2015, print sales accounted for a staggering $940 million, with about $535 million coming from graphic novels and $405 million from comic books; compare to 2000, when […]

With Great Power, Comes Meh Comic Sales

This article was originally published on our parent site for the book publishing industry, Publishing Trends.  * * * Superhero movies – and to an extent TV shows – are one of the biggest trends in entertainment of recent years.  But success on the screen doesn’t guarantee comic book sales. To better analyze the correlation, I took a look at the trade paperback sales of two comic books for two of the most popular superhero films in 2016 so far: Deadpool and Captain America: Civil War, both of which happened to […]