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Tag Archives: JibJab

Second Screens and Customization: Digital Kids Conference at Toy Fair 2014

This article was originally published on our parent site for the book publishing industry, Publishing Trends.  **** Books and toys often present licensing opportunities for the author or brand, but this year’s Toy Fair further proved how closely these industries are linked when it comes to selling to parents and children. This was also the first year that Toy Fair partnered with BEA to cross-promote the conferences to their respective trade attendees, and with more toys popping up in bookshops and special sales opportunities for publishers, this symbiotic relationship is only strengthening. Digital Kids Conference at […]