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Tag Archives: rachel fershleiser

An Education: Looking at the New CUNY Publishing Institute

While there are a several programs already in existence to aid both publishing hopefuls and industry vets in expanding their horizons, the City University of New York (CUNY) hopes to throw its own hat in the ring with the CUNY Publishing Institute, a week-long program planning its pilot session in June. Helmed by Institute Director and Co-founder of OR Books, John Oakes, this program will aim to educate by combining a varied roster of industry professionals from startups to goliaths like Amazon and Random House to present an important “cross-section ... Read more

Book-Jobs Not by the Book: Rachel Fershleiser of Tumblr

Rachel Fershleiser is the young book professional every young book professional dreams to be. Ten years into the publishing industry, Rachel has toiled for two of the big six, worked in the fabled land of bookstores, landed on the Times bestseller list, and (for now) settled into the ever-growing, ever-changing world of literary social media. Responsible for literary and non-profit outreach at Tumblr, Rachel chatted about how the advent of social media is affecting the world of literature. *** PT: What was your first job in the book business and what were the most ... Read more